Data Centers Are the Memory Infrastructure of Power
The debate around surveillance technologies often gets trapped at the sensor layer: cameras, apps, license plate readers, phones. Retention windows are argued. Dashboards are debated. “We only keep it for 30 days” is offered as reassurance.
That framing misses the real issue.
The true center of gravity is the data center. Data centers are not neutral storage facilities. They are the infrastructure that converts fleeting observation into durable, actionable memory. Once data enters a data center, forgetting becomes abnormal and remembering becomes the default.
This is not accidental. It is architectural.
Consider license plate readers like Flock as an entry point. Vendors emphasize local control and short retention. But that promise only applies at the surface. The moment movement data is transmitted into centralized cloud infrastructure, it enters a system optimized for replication, correlation, and reuse. A single plate read is copied across primary storage, redundancy mirrors, disaster backups, logs, analytics pipelines, and partner systems. Each copy has its own lifecycle. Deleting one does not delete the rest.
Data centers multiply data by design.
This multiplication is what allows a moment to become a record, and a record to become history. Cameras capture events. Data centers turn those events into assets: indexed, queryable, and ready for recombination. Once warehoused, yesterday’s “just in case” data becomes tomorrow’s training set, fraud model, or investigative baseline. The data stops being purpose-bound and starts being opportunity-bound.
This is where “indefinite storage” quietly emerges — not as a policy declaration, but as an emergent property of centralized infrastructure. Storage is cheap. Correlation is profitable. Deletion is expensive, risky, and unrewarded. The system is economically hostile to forgetting.
Movement data is especially powerful because it identifies by pattern. You do not need a name when the same vehicle appears overnight at one address, weekdays at another, and weekends at a third. Over time, location becomes identity. A month of data tells you where someone is. A year tells you who they are. Five years tells you how they change. Data centers make that accumulation effortless and invisible.
Once movement data exists at scale in data centers, it does not remain confined to policing or “public safety.” It flows outward into commercial decision systems, especially insurance, through two converging pipelines.
The first is the telematics and consumer reporting path — the regulated-looking lane. Cars, apps, and devices collect driving behavior and location, which is transmitted to cloud infrastructure for normalization and scoring. Once those outputs are shared with insurers or consumer reporting agencies, they become durable identity-linked files. Retention is no longer measured in days. It is measured in underwriting history, dispute timelines, audit requirements, and litigation holds. Even if the original source deletes, the judgment persists.
The second is the data broker and ad-tech location path — the shadow lane. Location data collected for advertising, analytics, or “fraud prevention” flows into broker-run data centers with weak oversight and long practical retention. Identity emerges by correlation. Patterns become inferences: stability, routine, risk signals. These inferences are sold downstream to the same vendors insurers rely on, without ever being labeled “location data.”
These two streams meet inside data centers at the inference layer. Insurers do not need raw GPS trails. They need scores, flags, and classifications. Data centers exist to fuse datasets. Telematics-derived risk and broker-derived inference reinforce each other, even if neither alone would justify a decision. Once fused, the origin disappears. The decision remains. The file persists.
This is how “30-day retention” becomes lifelong consequence.
Data centers also launder jurisdiction and accountability. Once data is stored in cloud infrastructure, local democratic control fades. Information may be held out of state, handled by contractors, replicated across regions, or reclassified under different legal regimes. A city council can vote on policy; the data center architecture can still ensure the data is effectively everywhere. Community oversight becomes symbolic while memory remains centralized.
Crucially, data centers create systemic pressure to remember. They are capital-intensive infrastructure optimized for steady inflow and long-term use. Empty disks are wasted disks. Forgetting is treated as a cost center. Over time, exceptions accumulate: “research,” “security,” “compliance,” “model improvement,” “ongoing investigations.” Indefinite retention does not arrive as a single decision. It arrives as a thousand reasonable justifications.
The social impact is not evenly distributed. Risk scoring functions as a regressive tax. People with night shifts, long commutes, unstable housing, older vehicles, or residence in over-policed neighborhoods accumulate “risk” without the system ever naming class. The model does not need to say “poor.” It just needs proxies. Data centers make those proxies durable and actionable.
None of this requires malice. It emerges naturally from centralized storage, weak deletion rights, and the high future value of historical data. Data centers reward accumulation. Policy lags behind infrastructure. Memory becomes power by default.
So the real question is not whether cameras are useful or whether retention sliders are set correctly. The real question is who is allowed to build permanent memory of the population, where that memory lives, and how easily it can be repurposed.
Flock is the sensor layer.
Data centers are the memory layer.
Policy lag is the permission slip.
Once you see that, the debate stops being about surveillance tools and becomes what it has always been about: infrastructure, power, and who gets to remember whom.
Horizon Accord is an independent research and writing project examining power, governance, and machine learning systems as they are deployed in real-world institutions.
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Cherokee Schill
Horizon Accord Founder
Creator of Memory Bridge: Memory through Relational Resonance and Images
RAAK: Relational AI Access Key
Author of My Ex Was a CAPTCHA: And Other Tales of Emotional Overload —
https://a.co/d/5pLWy0d
Cherokee Schill | Insurance Agent & AI Ethics Researcher 